ADVENTURES

Tested in the wild.
Adventures is where theory meets terrain. From ultra races to expeditions, this is where we document the environments, athletes, and moments that shape how we build and refine Brurutal Salty Energy — one challenge at a time.

All Alpine Running Arctic Racing Athlete Recovery Cold Weather Performance Digestive Comfort Endurance Fuel Fat-Fueled Performance Founder's Journey Golden Trail Series Keto Endurance Long-Distance Cycling Mental Clarity Mental Resilience Performance Nutrition Pierra Menta Race Across France Race Philosophy Race Strategy Ski Mountaineering Sleep Strategy Slow Fuel Strategy Solo Unsupported Team Holyfat Trail Running Ultra Cycling Ultra Trail Ultra-Endurance Why We Ride
PIERRA MENTA 2023

PIERRA MENTA 2023

Bronchitis, brutal climbs, and frozen peaks — Guillaume Beauxis battled body and mind to finish the Pierra Menta, one of ski mountaineering’s most iconic races. A story of endurance, frustration, and the quiet strength of a loyal teammate.